South Florida’s Red-Hot Office Market and What’s Next

Episode 799 | 12.18.24

In this episode of Fried On Business, host Jim Fried is joined by Brian Gale, a leading office leasing expert at Cushman & Wakefield, to discuss the current state of the office market in South Florida and nationwide. 

From skyrocketing Brickell rents to new office developments in Coral Gables and Coconut Grove, Brian provides valuable insights into what’s driving the market. 

They explore topics like tenant migration, the return-to-office movement, and the challenges of mixed-use projects. 

Tune in to learn about opportunities and risks in one of the most dynamic real estate markets in the country.


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About Our Guest:

Brian is Vice Chairman of Cushman and Wakefield of Florida. Through his 29 year career, Brian has overseen the signing of leases totaling over 18 million square feet, with a value of close to $3 billion. He currently represents over 8 million square feet of office space in South Florida, with buildings in Downtown Miami, Brickell, Coral Gables, Airport West, Wynwood, Design District and Coconut Grove and has clients which include Metlife, AEW, Nuveen, Cain/OKO, Dacra, Prudential, IP Capital, CP Partners, RealOp, L&L, Related, Brand Atlantic, Wheelock, Banyan and Rockpoint.

Brian has done five of the ten largest office leases ever in the Brickell/Downtown market. In 2002, 2007, and 2016, he was the recipient of the BOMA “Broker of the Year Award” for Greater Miami. Brian’s team has won “Brokerage team of the year” for 2021 and 2022. From 1993 to 1999, Brian was a broker in the Miami office of CB Richard Ellis and from there he spent the next 18 years as Principal of Taylor and Mathis. In 2021, Brian’s team won “Office Team of The Year” by the South Florida Business Journal.

Brian is a graduate of the University of Florida, with a Bachelor of Science degree in Business Administration. He was previously President of the Brickell Area Association, a member of NAIOP, and the Greater Miami Chamber of Commerce, New World Executive Committee. He’s a former Board of Trustee at Temple Sinai in Aventura. Brian is currently a board member of The University of Florida Bergstrom Real Estate Advisory Board.

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Jim Fried has been a real estate business person since 1980 and has had his own radio show since 2009.

Mr. Fried specializes in capitalizing commercial real estate transactions, unearthing urban land opportunities and is also a private lender.

He has been active in the real estate industry for many years as a financial intermediary, broker and investor. He has experience with many property types including, but not limited to: apartments, condominiums, retail centers, office buildings, industrial parks and health care – with a special focus on memory care.

Jim has closed over $3BB in real estate transactions during his career in markets across the eastern US.

Jim uses his communication skills to inform and entertain on his weekly podcast show – Fried on Business. Of course, the show discusses real estate, but he also tackles issues such as branding, sports business, philanthropy, entrepreneurship, public private partnerships as well as health and wellness.

He is also a mentor to many up and coming people in the real estate industry through his membership on the Board of The University of Florida’s Bergstrom Center for Real Estate Studies.

Mr. Fried is a winner of the Miami-Dade Public School Alumni Achievement Award.

Contact Jim via email at jim@friedonbusiness.com